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A job description or JD is a written narrative that describes the general tasks, or other related duties, and responsibilities of a position. It may specify the functionary to whom the position reports, specifications such as the qualifications or skills needed by the person in the job, information about the equipment, tools and work aids used, working conditions, physical demands, and a ...
A chief content officer ( CCO) is a corporate executive responsible for the brand development through content creation and multi-channel publication of the organization's content (text, video, audio, animation, etc.). The CCO oversee the content creation team and make sure that all content initiatives are done the way it is envisioned.
ECM, as an umbrella term, covers document and web content management, search, collaboration, records management, digital asset management (DAM), workflow management, and capture and scanning. It manages the life cycle of information, from initial publication (or creation) through archival and eventual disposal.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to achieve the following goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...
A Website content writer or web content writer is a person who specializes in providing content for websites. Every website has a specific target audience and requires the most relevant content to attract business. Content should contain keywords (specific business-related terms, which internet users might use in order to search for services or ...
A content management system is a set of automated processes that may support the following features: Import and creation of documents and multimedia material. Identification of all key users and their roles. The ability to assign roles and responsibilities to different instances of content categories or types. Definition of workflow tasks often ...