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  2. Cloud marketing - Wikipedia

    en.wikipedia.org/wiki/Cloud_marketing

    Cloud marketing is the process of an organization's efforts to market their goods and services online through integrated digital experiences, by which they are specialized for every end-user. [1] It aims to use advertising methods to give tailor-made adverts to customers based on their browsing history or interests via online applications ...

  3. Salesforce Marketing Cloud - Wikipedia

    en.wikipedia.org/wiki/Salesforce_Marketing_Cloud

    Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.

  4. Adobe Experience Cloud - Wikipedia

    en.wikipedia.org/wiki/Adobe_Experience_Cloud

    Adobe Experience Cloud is a comprehensive suite that encompasses analytics, social, advertising, media optimization, targeting, web experience management, journey orchestration, and content management services, hosted on Microsoft Azure. The suite, initially known as Adobe Marketing Cloud, was unveiled in October 2012 [2] as part of Adobe's ...

  5. Salesforce - Wikipedia

    en.wikipedia.org/wiki/Salesforce

    Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.

  6. Oracle Advertising and Customer Experience (CX) - Wikipedia

    en.wikipedia.org/wiki/Oracle_Advertising_and...

    Customer relationship management software, Customer experience software. License. Proprietary. Website. www.oracle.com /cx /. Oracle Advertising and Customer Experience (CX) is a suite of cloud-based applications offered by Oracle Corporation that includes tools for advertising, marketing, sales, e-commerce, customer service. [1][2][3]

  7. Cloud computing - Wikipedia

    en.wikipedia.org/wiki/Cloud_computing

    Cloud computing[1] is the on-demand availability of computer system resources, especially data storage (cloud storage) and computing power, without direct active management by the user. [2] Large clouds often have functions distributed over multiple locations, each of which is a data center.

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