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2. Cloud marketing - Wikipedia

   en.wikipedia.org/wiki/Cloud_marketing

   Cloud marketing. Cloud marketing is the process of an organization's efforts to market their goods and services online through integrated digital experiences, by which they are specialized for every end-user. [1] It aims to use advertising methods to give tailor-made adverts to customers based on their browsing history or interests via online ...

3. Salesforce Marketing Cloud - Wikipedia

   en.wikipedia.org/wiki/Salesforce_Marketing_Cloud

   Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.

4. Salesforce - Wikipedia

   en.wikipedia.org/wiki/Salesforce

   Salesforce. [1] Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development. Founded by former Oracle executive ...

5. Oracle Advertising and Customer Experience (CX) - Wikipedia

   en.wikipedia.org/wiki/Oracle_Advertising_and...

   Customer relationship management software, Customer experience software. License. Proprietary. Website. www.oracle.com /cx /. Oracle Advertising and Customer Experience (CX) is a suite of cloud-based applications offered by Oracle Corporation that includes tools for advertising, marketing, sales, e-commerce, customer service. [1][2][3]

6. Adobe Experience Cloud - Wikipedia

   en.wikipedia.org/wiki/Adobe_Experience_Cloud

   Adobe Experience Cloud is a comprehensive suite that encompasses analytics, social, advertising, media optimization, targeting, web experience management, journey orchestration, and content management services, hosted on Microsoft Azure. The suite, initially known as Adobe Marketing Cloud, was unveiled in October 2012 [2] as part of Adobe's ...

7. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   Business administration. Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website ...