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A euphemism (/ ˈjuːfəmɪzəm / YOO-fə-miz-əm) is an innocuous word or expression used in place of one that is deemed offensive or suggests something unpleasant. [1] Some euphemisms are intended to amuse, while others use bland, inoffensive terms for concepts that the user wishes to downplay.
An example of this is the United States Department of Defense, which won the award three times, in 1991, 1993, and 2001. For the 1991 award, the United States Department of Defense "swept the first six places in the Doublespeak top ten" [26] for using euphemisms like "servicing the target" (bombing) and "force packages" (warplanes). Among the ...
Minced oath. A minced oath is a euphemistic expression formed by deliberately misspelling, mispronouncing, or replacing a part of a profane, blasphemous, or taboo word or phrase to reduce the original term's objectionable characteristics. An example is "gosh" for "God", [1] or fudge for fuck.
Euphemism Euthanasia of an animal Put one to the sword To kill someone Literary: Rainbow Bridge Dead Euphemism Usually referring to the death of a pet, e.g. "Crossing the Rainbow Bridge." Ride the pale horse [5] To die Euphemistic: In the Biblical passage Revelation 6:8, a pale horse is ridden by Death, one of the Four Horsemen of the Apocalypse.
Dysphemism. A dysphemism is an expression with connotations that are derogatory either about the subject matter or to the audience. Dysphemisms contrast with neutral or euphemistic expressions. [1] Dysphemism may be motivated by fear, distaste, hatred, contempt, or humour. [2][3][4]
Category. : Euphemisms. A euphemism is a mild, indirect, or vague term substituting for a harsher, blunter, or more offensive term. It may also substitute a description of something or someone to avoid revealing secret, holy, or sacred names to the uninitiated, or to obscure the identity of the subject of a conversation from potential ...
Dissociative disorders are mental illnesses that involve disruptions or breakdowns of memory, conscious awareness, identity, and/or perception. When one or more of these functions is disrupted ...
Politicians employ euphemisms, [11] and study how to use them effectively: which words to use or avoid using to gain political advantage or disparage an opponent. . Speechwriter and journalist Richard Heller gives the example that it is common for a politician to advocate "investment in public services," because it has a more favorable connotation than "publ