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OfferUp is an online platform that connects buyers and sellers of used goods, especially in the US. It was founded in 2011, has 20 million monthly active users, and offers in-app payment and messaging features.
Mobile banking is a service that allows customers to conduct financial transactions remotely using a mobile device. Learn about the origins, features and challenges of mobile banking, as well as the types of transactions and information it offers.
A touchpoint is any way consumers can interact with a business organization, whether person-to-person, through a website, an app or any form of communication. Learn how touchpoints influence the consumer decision-making process, from problem recognition to post-purchase behaviour, and see examples of effective touchpoints in marketing communications.
Learn about the definition, history, and scope of financial services, which are economic activities related to finance provided by various institutions. Explore the different styles, products, and sectors of financial services, such as commercial banking, investment banking, foreign exchange, and more.
Freeware is software that is distributed at no cost to the end user, but may have some restrictions on usage, modification, or redistribution. Learn about the origin, types, and contrasts of freeware with other software licensing models, such as free software, open source, shareware, and freemium.
The Free Dictionary is an online dictionary and encyclopedia that aggregates information from various sources. It is run by Farlex, Inc., and has a companion site, The Free Library, that offers classic books and periodicals.
Learn how to differentiate your brand or product from competitors with a unique selling proposition (USP), a marketing strategy that highlights a specific benefit or feature. See examples of successful USPs from various industries and how to create your own.
PDF is a file format developed by Adobe in 1992 to present documents independently of software, hardware, and operating systems. It is based on PostScript, a page description language, and has evolved to support various features such as multimedia, encryption, and digital signatures.
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